The majority get terrified if the media need to interview them for a reports, current affairs or mag programme. These can be on TV or radio, or be in print or on the web. Nonetheless it’s the TV or radio interview that get’s the blood thickening in most managers that I have met in media coaching workshops. That is the reason why the Television interview is the worst one to master. There might be a tough light on you, making you sweat but the onlookers will see only the beads of sweat and you can seem like you are making an attempt to hide something from them. They do not see the light; all they see is the sweat. If you lick your lips nervously, don’t answer questions confidently, have a shock in your limbs or look away from the correspondent continually, the spectators will fast lose any trust in you and your argument. Media coaching would persuade you you’ve got to prepare before any media jousting. Continue reading
The press and media love an expert. It gives then a valued opinion about a tale and also helps them to move the tale on. Making yourself a pro in the eyes of the press and media is very valuable. It gives you exposure to a lot of folks and used cleverly will help to support your business. Hence what can be done to make yourself an expert?
* Demonstrate your experience - If you are good at what you do then you may be able to demonstrate your experience. This is going to be through awards, how you have helped people, companies etc, and your past experience in providing comment, your years of expertise, and the major projects you have been concerned in. Quite often it’s what you might say to other businessmen when networking to explain how you have helped shoppers. Continue reading