Posted: July 17th, 2010 | Author: cloud | Filed under: Media Communications | Tags: journalism tips, journalist, Media, tips for media ineterview | View Comments
The majority get terrified if the media need to interview them for a reports, current affairs or mag programme. These can be on TV or radio, or be in print or on the web. Nonetheless it’s the TV or radio interview that get’s the blood thickening in most managers that I have met in media coaching workshops. That is the reason why the Television interview is the worst one to master. There might be a tough light on you, making you sweat but the onlookers will see only the beads of sweat and you can seem like you are making an attempt to hide something from them. They do not see the light; all they see is the sweat. If you lick your lips nervously, don’t answer questions confidently, have a shock in your limbs or look away from the correspondent continually, the spectators will fast lose any trust in you and your argument. Media coaching would persuade you you’ve got to prepare before any media jousting.
Put the columnist off when he / she first approaches you, till you have the time to correctly prepare. Employ a white lie if you need to but put off the newshound until you have had an opportunity to correctly prepare. If you start answering questions on the telephone without this preparation you may find that when the hack arrives to record the genuine interview, your responses, after preparation, might be different and then you’ve got a full new ball game called contradiction ‘ the new stories story. Therefore what does this critical preparation involve? For a start, check what you must say or should not say. This is the filtering that is so critical if you are going to shield your career. You ought to be using some pithy catch-phrases or analogies and these take some time to prepare. The primary part of preparation though is to work out the 2 – 3 main messages that you would like to get across in the media interview and then hone them so you have them extremely sharp in your brain.
Don’t try and get too many messages to inject into the interview. You will be more successful if you repeat your principal 3 messages many times instead of getting 9 different messages once into the interview. You see, in a pre-recorded interview which should be most TV ones you may do, the correspondent will dip into one answer for reports, or a few for a current affairs programme, so if you repeat your most important messages the probabilities for your grab to be used actually increase. Do not forget how you look and get some tiny example stories prepared to run out as well as any models or images which will back up your story and a search in Google to help with research. Take the broader view instead of a narrow view so you are prepared if the columnist throws a sector wide comment at you. Or indeed, that could be a region-wide, state-wide, state or world comment gleaned from his / her Google research. A good way to end your preparation is to do a pretend interview with someone else in your company. We do this for clients and it works a treat in getting them up to cruising speed before the major event.
Posted: July 2nd, 2010 | Author: cloud | Filed under: Media & the Relationships | Tags: career in media, journalism and media, Media Marketing, young journalist | View Comments
Teenager correspondents are enthusiastic to plunge into their dream career, journalism. It’s an exciting time for wannabe newshouds but can also turn out to be a challenging exercise in the strongly competitive field of journalism. Once a teenager has decided that she’s got the right stuff to make it in this difficult business, the teacher has a big responsibility to coach in such a manner that would develop the best journalistic talents. Students should be taught to give the best and expect the absolute best.
It starts with an assignment on the local college paper or the community paper.
It starts with the creating of a great resume that is professionally built. The coed will be led to first appraise their qualifications and abilities, appraise their weaknesses and strengths and list their preferences ordered by concern. Since scholars would be looking out for a career in the field of journalism, there is not any room for inaccuracies in a resume; miss-spellings, poor grammar, unorganized thoughts and poor display will barely work in their favour. It is significant that teenager writers understand the dynamics of the market they’re about to enter. This is the time to thoroughly evaluate availability, company culture and work out what they have to know about the company they are expecting to join.
Yes it is enticing to try for a position with the NY Times, but patience is a great teacher. The teenager could need to accept a smaller paper at first. There are lots more opportunities available for new newshouds, and those prepared to independent, in the smaller papers and media outlets.
Teenager writers can be coached about the seriousness of lifetime learning and that college isn’t quite over when they graduate. A Correspondent is in eternal study mode. They’re going to need to read copiously about everything that’s going on around them and in the world at large. As reporters, they’re anticipated to be well read and informed. Sarah Palin could have been let off the hook for not reading the papers but a burgeoning reporter may not be so fortunate. Like Ms Palin, if you’re unacquainted with the pertinent and preferred stories media, you will not be well placed to keep it a secret. The journalist’s code of ethics is an all crucial tool for the teenager to take to heart. When teaching teenager hacks the code of ethics, some basic elements should be emphasised. According to The Code of Ethics of the of the Society of Pro Newshouds, reporters should act independently, minimize harm, look out for the truth, report it, and be responsible. Being fair, in depth and convincing in the course of reporting, is vital to a vocation in journalism. Correct interviewing talents is another vital side of journalism the teenager would need to defeat. Thru role plays, listening to radio, Television, and other media sources, kids can hone their abilities in interviewing.
The ABC’s of interviewing is an instructive lesson and would include the all vital preparation phase for the interview and the journalist’s conduct at the interview site and in the interview. There are several resources available to help prepare teenager journalists for a successful career. In a very competitive field, they have to know that, excellence in journalism can begin at a particularly early age. To perform well in the business needs comittment, data and a large number of special talents that will only come through continuing learning and self-development.